Businesses across all industries often give their clients swag – especially if they are a service provider, or hosting an event.
There is a good reason for this. Giving your clients something to remember you by building short- and long-term loyalty, according to these three marketing psychology principles:
- Reciprocity Principle - When people get something, even for free, they feel the subconscious need to give something in return – whether that’s buying your product or subscribing to your service.
- The Endowment Effect - When people get something, they feel it holds more value because they own it, even if it’s free.
- Trial Reduces Purchase Anxiety - When people can try a product before purchasing it, it makes them more likely to purchase it in the future.
But of course, what you give your current and prospective customers also matters. If you are considering offering your clients free swag, or hosting an event with giveaway products, branded bottled water is the best choice to grow your business.
Whether you are producing an event or simply want to give your customers a token of appreciation, read on to find out why offering custom branded bottled water is the best way to elevate your business.
Why choose branded bottled water as a giveaway item?
Most people have had the experience of going to an event or patronizing a business and getting a branded item from the company or event. Let’s face it – unfortunately, most of the time, these go straight into the trash. By contrast, here is what branded bottled water does:
- Give your customers something they need – The danger of giving your customers useless novelty items is that you not only waste money but actually damage your reputation. No one likes the hassle of having to get rid of junk, or the thought that they are generating more waste. On the other hand, everyone needs to drink water. Custom bottled water shows your clients and customers you see and value their needs – and are able to meet them.
- Convenient hydration – Most Americans do not drink enough water. Proper hydration has myriad benefits, including improved mood. By giving your customers the freedom to hydrate on their terms with custom bottled water, you are empowering them to not only take care of themselves but feel better.
- Memorable advertising – Custom bottled water is a far more memorable way to promote your business than conventional advertising methods. In fact, this is such a key differentiator that it’s worth going into in more detail.
What makes My Own Water stand out as a high-quality branded bottled water manufacturer?
Located in Commerce, California, My Own Water has been the premier custom branded bottled water manufacturer for companies across the United States since 1995. Here’s why we’ve remained the top choice for premium brands since then:
- Quality – Quality is central to every aspect of our branded bottled water, from its award-winning taste to the quality of our bottles and labels. We were the very first company to introduce BPA-free plastic bottles, and we’re proud to have introduced BPA-free aluminum bottles into our offerings.
- Customization – We allow our customers to choose between different water types, bottle sizes, and materials – BPA-free plastic or aluminum bottles.
- Premium Look – Our art team works with you to ensure that your branded water bottles are not only free of leaking and bubbling but showcase your logo and art in the best possible light.
- Vertical Integration – As a vertically integrated facility, we manage all operations from bottle manufacturing to shipping directly in-house. In this way, we ensure that your custom branded water bottles arrive exactly as you ordered them and on time.
If you want to demonstrate your value to customers, build loyalty, and grow your audience, My Own Water custom branded water bottles are the best choice for you. We can’t wait to help you grow.